Tyler Gray has been doing “serious business” on the Internet since 2000. His career has ranged from high volume sales in the automotive industry to managing technical projects and digital communications campaigns for a dozen political campaigns, as well as a diverse mix of associations, corporations, non-profits and the federal government.
He founded Gray Street Solutions in 2013 to help organizations large and small take advantage of emerging digital marketing strategies and tactics that were previously only available to large companies with dedicated technical and communications departments.
An avid obstacle course racing enthusiast, in 2017 Tyler completed 6 Spartan Races, earning a “2X Trifecta Medal,” finishing 19th in his age group and 100th overall in the 2017 Spartan Race World Championship in Lake Tahoe. For 2018, Tyler plans on completing another “Trifecta,” as well as finishing his 7th Tough Mudder and a variety of competition races.
Tyler speaks frequently about technology and digital marketing and will be returning to Georgetown University’s School of Continuing Studies to serve as a Capstone Advisor for its Technology Management graduate program.
With the caveat that I find personality test to be useful to an extent, below is the unabridged summary of my recent “Predictive Index Behavioral Assessment.”
Tyler Gray is an engaging, stimulating communicator, poised and capable of projecting enthusiasm and warmth, and of motivating other people.
He has a strong sense of urgency, initiative and competitive drive to get things done, with emphasis on working with and through people in the process.He understands people well and uses that understanding effectively in influencing and persuading others to act.
Impatient for results and particularly impatient with details and routines, Tyler is a confident and venturesome “doer” and decision-maker who will delegate details and can also delegate responsibility and authority when necessary. Tyler is a self-starter who can also be skillful at training and developing others. He applies pressure for results, but in doing so, his style is more “selling” than “telling”.
At ease and self-assured with groups or in making new contacts, Tyler is gregarious and extraverted, has an invigorating impact on people, and is always “selling” in a general sense. He learns and reacts quickly and works at a faster-than-average pace. Able to adapt quickly to change and variety in his work, he will become impatient and less effective if required to work primarily with repetitive routines and details.
In general terms, Tyler Gray is an ambitious and driving person who is motivated by opportunity for advancement to levels of responsibility where he can use his skills as team builder, motivator and mover.