Council for Dredging & Marine Construction Safety

Brand & Website Development / Marketing Strategy

Empowering trade associations to engage their membership, promote their message, and inform the public on important industry safety issues.

Promoting Workplace Safety

The Council for Dredging and Marine Construction Safety (CDMCS) is the unified voice for safety in the dredging and marine construction industry and represents the formal partnership between contractors and the U.S. Army Corps of Engineers. The CDMCS is the leader for raising safety standards in the industry and for promoting a safety-first culture. Its diverse membership supports American maritime infrastructure and the wellbeing of maritime workers, coast-to-coast.

GSS took CDMCS’s old branding and antiquated website and transformed the way they present themselves to the general public, while also improving upon the user experience for its members, providing superior value over competitors in the space. GSS continues to work with CDMCS to evolve and improve the capabilities of its website to better serve all stakeholders, with implementations such as a member’s only section, scheduling, automated signups / email marketing (Constant Contact), design direction, and more.

Visit the site: cdmcs.org

Services

Brand Development (Logo)
Advanced Functionality
Interactive Design
User Experience
Email Marketing
Wordpress

Timeline / Life of the Lead

See the rich history of your contacts interactions with you, your website and your marketing content on the Life of the Lead. The timeline shows all communication your team has had with the contact, including calls and emails, as well as engagement touchpoints such as web page views, emails opened or clicked, Social Media interactions and Chatbot conversations.

Activity Feed

Get real time updates on how leads are engaging with your sales process – Activity Feed provides insights into which leads are interacting with your sales activities and collateral. See filterable activities in a live feed including:

  • Email Opens & Clicks
  • Website Visits
  • Media Views
  • Incoming Emails to your mailbox
  • Forms submitted
  • Social Media interactions (including LinkedIn, Twitter & Facebook)